Perfume Launch Berlin
Client : Viktor & Rolf
Concept : Profirst france
Creative Force : Bob Verhelst
Decorate ground floor of Germany’s largest high end chain store, KaDeWe, in Berlin to host launch of V&R perfume “Flowerbomb”.
Production and installation of several large reproductions of Flowerbomb perfume pack. These were designed as shop-in-shops at the ground floor of the KaDeWe. Decoration of the shop windows with fresh flowers and custom made perfume boxes.